Right. Mock Wars. I still think this is a pretty interesting topic, though, but you have to have some vision of your own to see, or at least be able to predict, what's going on.
Google is going to own our ass.
They're not sitting still. They just did Gmail. This is the next thing:
http://www.google.com/webhp?complete=1&hl=en
And this is good speculation. Definate shows the scale of things I too believe google is aspiring to. The frightening thing is that there is nobody capable of stopping them. 8 minute flash movie:
http://letitblog.com/epic/