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				Hello; 
                
				If you're reading 
                this, (and it's metaphysically absurd to suppose you are not, 
                since if not read, has the preceding phrase even existed for 
                you?) chances are you know who I am. If this is the first Max 
                Burbank article you've ever read, congratulations. You are 
                getting on board at a great time. That sounded more sexy than I 
                meant it too, but you get the picture. Actually, more sexual, I 
                suppose. I don't really find the phrase 'get on board' very 
                sexy, but if you do, who am I too judge? 
                 
                It has recently come to my attention via a series of bills with 
                red markings indicating they are not the first copies I've 
                received, calls from creditors, day glow orange notices attached 
                to my front door and the occasional demands to come in from 
                suited gentleman I do not know that I am in something of a 
                financial pickle. Back 'in the day' I solved problems like this 
                in a number of creative ways. Sleeping in cars, sometimes my 
                own, sponging off family, friends, and state run mental 
                institutions, fleeing in the night, petty crime, the occasional 
                murder. Unfortunately, 'respectability' really puts the 'kibosh' 
                on that kind of problem solving. Encumbered as I now am with a 
                wife, two daughters, a mortgage, medication paid for by health 
                insurance without which I become convinced that I am the 
                personal Valet of Martin Van Buren (President Number Eight, of 
                whom the official Whitehouse website's historical sections says, 
                "Only about 5 feet, 6 inches tall, but trim and erect," a phrase 
                which delayed the completion of this article for nearly an hour 
                while I giggle liked a Japanese school girl over the use of the 
                word 'erect' because of it's association in my mind with getting 
                boners) and Parole, I can no longer simply 'make a run for it'. 
                 
                Christ, I hope you are still reading. 
                 
                Suffice it to say, I need greenbacks bad. A whole lot of them. 
                As I see it, there are three ways, which I call the 'easy', the 
                'hard' and the 'highly unlikely' which I'll start with to get it 
                out of the way. 
                
				I COULD GET A 
                SECOND JOB 
                I have it on pretty good authority that a 'second job' is even 
                more like work than the first one. As long time readers will 
                know, I hate work. It makes me feel common. If not for the money 
                I would never even consider it. As far as a second job goes; 1.) 
                It would have to pay a lot, because I need a lot of money. The 
                Night Manager position at my local Walgreens is open, but though 
                I possess the two most important qualifications (I speak English 
                and I am not clinically retarded), I have no intention of 
                applying. It pays chump change. Secondly, Many jobs I would 
                apply for, such as being fondled by a series of well educated, 
                attractive college girls for a lot of money and great benefits 
                including dental, don't exist. And C.) , 'Moonlighting' is only 
                fun until Cybil Sheppard and Bruce Willis do it which is what 
                you thought you wanted, but it just sucks after that. That, my 
                friends, is how old I am. 
                
				GIVE ME MONEY 
                This is the easy way. Take me up on this and we can both stop 
                now. You can stop reading, I can stop writing. Trust me, the 
                hard way will require a great deal of effort on both are parts, 
                and if you're anything like me, effort gives you hives and no 
                matter how many four leaf clovers and lucky rabbit's feet you 
                have, no attractive, well educated college girls will come down 
                to the basement and rub soothing medicated ointment on you. So 
                why not pony up a little of the long green? Seriously, get with 
                the dead presidents. Give me money. As much as you can. At the 
                end of this article you will find a way to email me. If you send 
                a good faith email, I will send you my mailing address so you 
                can mail me money. I think the fact I'm willing to do this after 
                that whole unpleasantness with government of Nigeria shows just 
                how much I believe in you. I think that's worth some of your 
                money. I'm a realist, though, and that means I'm aware that the 
                chances of my making five dollars off this gambit are slim to 
                the point of delusion and that I have just wasted the time it 
                took to type this section, time I will never get back. If I hate 
                you a little bit for that, you have only yourself to blame. You 
                know what could smooth things over? Some of your money. 
                 
                Okay. If you're still with me, you're ready for the hard way. 
                The time has come for the launch of… 
                
				BRAND MAX 
                BURBANK 
                  
                
				For my part, Brand 
                Max Burbank is not very different from what I'm already doing, 
                i.e. writing funny articles which I am sometimes paid a small 
                amount for by very nice people who have been doing way more than 
                their fair share supporting me and passing the benefits on 
                FOR FREE to you, my readers. I like to call this 'Pearls 
                Before Swine', not because this phrase is original to me, 
                but because it makes me laugh to call you pigs and imply that 
                you are stupid. Don't get upset, if you'd just taken the easy 
                way and given me money, you'd have never have needed to read all 
                the way to the part where I called you a stupid pig. You chose 
                the hard way. Blame yourself.  
                 
                When you're done, roll up your sleeves, because the bulk of the 
                work of launching BRAND MAX BURBANK 
                  
                falls to you. Yes, spreading awareness of BRAND MAX BURBANK 
                  
                is your job and it's going to take a LOT of elbow grease, 
                and not the sexy kind. 
                
				What follows is a 
                list of things you need to do. Why? It's simple. For my 
                daughters, two sweet young girls aged 11 and 6 who are in now 
                way to blame for the financial and legal troubles I find myself 
                in, but who will suffer for it more than even I will, because 
                unlike their Dad (me, I think) their brains are undamaged by 
                years of abuse and so are unable to escape crushing poverty via 
                lengthy and detailed hallucinations about being 'King' of 'Sexy 
                Kitty Island'. 
                 
                If you believed that, read no further! As a treat you can rest 
                your weary eyes and skip ahead to the section labeled "YOUR 
                MARCHING ORDERS". If you don't believe it, well, what kind 
                of an idiot would? I need money because the best Internet porn 
                sites are not free, and neither are the lawyers you need if you 
                frequent the kind of pay sites I'm thinking of. Also, I'm 
                thinking of getting one of those 'grills' funky rich African 
                Americans are so find of, and all my credit cards are maxed out. 
                Am I thinking of the right thing? A 'grill'? It's like big, ugly 
                braces, but it's totally elective and usually made of expensive 
                metals? I hope it doesn't cut my lips. I hate cut lips. 
                
				YOUR MARCHING 
                ORDERS 
                Here is a simple set of instructions that will enable you to 
                spread the word of BRAND MAX BURBANK and eventually 
                bestow on me a level of celebrity that is invariably coupled 
                with money. 
                
				1.) READ MY 
                STUFF. Simple, right? You're doing it now. Just don't miss 
                anything. Be slavish in your devotion, you might as well start 
                now, it will get you in practice for many of the next steps. 
                Well, all of them really. 
                
				2.) ENJOY MY 
                STUFF. You might think this is up to you, since humor is 
                subjective. You would be wrong. Think back to that Martin Van 
                Buren Boner joke I made a few paragraphs ago. Funny as hell, 
                right? In order to properly proselytize BRAND MAX BURBANK 
                  
                You need to think everything I write is funny. Which shouldn't 
                be hard, because it is. I mean, come on. 'Boner'? Priceless. 
                
				3.) RECOMMEND 
                MY STUFF. You need to tell everyone about how funny my stuff 
                is. I don't just mean people you share an interest in comedy 
                with or your hapless family, who have grown accustomed to at 
                least hearing you. I mean every person you come in contact with. 
                In the beginning, people will think you're a little crazy, but 
                that will stop as soon as they become certain of it. At the end 
                of the day, it benefits me, so ask yourself, why should Max 
                Burbank Care? Ooooooh, I like the sexy way you're thinkin'! 
                
				4.) EMAIL MY 
                STUFF TO EVERYONE YOU KNOW. For BRAND MAX BURBANK 
                  
                to truly take off, it's got to be viral. I have no idea what tat 
                means and in fact it sounds kind of gross, but 'Wired' magazine 
                says it's important and they still publish a print magazine even 
                though the Internet turned to shit right after I climbed on 
                board. That sounded sexier than I meant it to, except for the 
                part about something I'm 'on board' turning to 'shit'. Unless 
                you're into that, which is wrong, but I don't care about your 
                whole deal as long as you are vigorously promoting BRAND MAX 
                BURBANK 
                  
                to all your horrid little 'dirt road' friends. I mean, 
                seriously, think of all the stupid crap people email each other. 
                Jokes, lists, Pictures from Sexy Kitty Island, quizzes to see 
                which Star Trek character you'd be if THERE WERE ANY SUCH 
                THING WHICH THERE ISN'T, HELLO? You can email links to my 
                stuff, cut and paste whole articles, whatever. 
                
				5.) MENTION ME 
                ON YOUR 'MYSPACE' PAGE. Oh my God, you want to know how 
                'old' and 'out of touch' I am. I thought 'MySpace' was strictly, 
                like, an on line meat coral for middle aged perverts. I mean, 
                hell, that's all I ever used it for. But apparently, it's some 
                whole kind of 'networking' dealio, and as such, a great place to 
                promote BRAND MAX BURBANK 
                  
                
				6.) START A 
                WEBSITE ABOUT 'BRAND MAX BURBANK' 
                  
                Seriously. There are web sites about every stupid ass thing 
                under the sun. It's pretty clear the entire world is on a 
                rollercoaster to hell since all you 'kids' don't do anything 
                with your time but make stupid ass websites about shit nobody 
                cares about, so if you can't take the time to make one about 
                BRAND MAX BURBANK, 
                  
                well, forgive me if I'm just a little bit insulted. I'd make one 
                myself, but THAT sounds like a second job, which I 
                believe I've already called 'Highly Unlikely' 
                
				7.) MAKE AND 
                SHARE A LOT OF 'BRAND MAX BURBANK' 
                  
                MERCHANDISE. Like making a website, this is nothing I 
                have the time or interest to do, so I need you to do it. Pitch 
                in. Do you think Tommy Hilfiger got to where he is today without 
                thousands of little malnourished Asians crammed into sweat shops 
                scrawling his stupid name on everything like a megalomaniacal 
                toddler on a crayon spree? No. He did not. And neither will I. 
                You, dear readers, are my little malnourished Asian women. In a 
                few years, when BRAND MAX BURBANK 
                  
                has really taken off, I'll be sure to send you a 
                'cease and desist' letter as a thank you note. 
                
				8.) COPY AND 
                DISTRIBUTE THIS ARTICLE 
                Post it anywhere on the Internet you can. Make hard copies and 
                staple them to telephone poles and stray dogs. Make stencils of 
                the BRAND MAX BURBANK 
                  
                image and spray them on Mailboxes, buses, playground equipment, 
                all the recovering drunks and alcoholics at your court mandated 
                twelve step program, where ever. 
                
				9.) DO NOT 
                THINK I AM KIDDING. Sure, this article has been hilarious, 
                especially that whole thing about Martin Van Buren's boner, but 
                I am totally serious. I need to get famous, and at almost 45, 
                overweight, white and male, I'm in what the actuarial tables 
                label the 'suddenly drops dead' quadrant. Chop chop, little 
                monkeys! Make haste and be a part of making BRAND MAX BURBANK 
                  
                famous! You'll never taste the heights I'm destined to reach, 
                but you'll live vicariously through me by knowing that in your 
                own small way you helped me get out of debt and SAVED MY TWO 
                YOUNG DAUGHTERS FROM A LIFE OF CRUSHING POVERTY. 
                 
                So until I issue my next instructions, I remain... 
                 
                Max Burbank 
                King of Sexy Kitty Island. 
                 
                
				
                If you enjoyed this piece, be sure to check out: 
                
              
                The Junk Drawer of My Despair! 
                 
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